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# -*- encoding: utf-8 -*-
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##############################################################################
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# OpenERP, Open Source Management Solution
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# Copyright (C) 2004-2008 Tiny SPRL (<http://tiny.be>). All Rights Reserved
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# This program is free software: you can redistribute it and/or modify
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# it under the terms of the GNU General Public License as published by
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# the Free Software Foundation, either version 3 of the License, or
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# (at your option) any later version.
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# This program is distributed in the hope that it will be useful,
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# but WITHOUT ANY WARRANTY; without even the implied warranty of
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# MERCHANTABILITY or FITNESS FOR A PARTICULAR PURPOSE. See the
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# GNU General Public License for more details.
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# You should have received a copy of the GNU General Public License
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# along with this program. If not, see <http://www.gnu.org/licenses/>.
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##############################################################################
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"name" : "Direct Marketing",
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"website" : "http://tinyerp.com",
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"category" : "Generic Modules/Direct Marketing",
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Marketing Campaign Management Module
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This module allows to :
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- Create Multimedia Commercial Offers
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- View a Graphicalreprsesentation of the offer steps
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- Create offers from offer models and offer ideas
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- Plan your Marketing Campaign and Commercial Propositions
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- Generate the Retro planning (automaticaly creates all the tasks necessary to launch your campaign)
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- Assign automatic prices to the items of your commercial propositions
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- Auto generate the purchase orders for all the items of the campaign
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- Manage Customers Fils, segments and segmentation criteria
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- Create campaigns from campaign models
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- Manage copywriters, brokers, dealers, addresses deduplicators and cleaners
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"depends" : ["project_retro_planning","purchase","purchase_tender"],
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# "campaign_data.xml",
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"security/dm_security.xml",
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"security/ir.model.access.csv",
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"offer_step_view.xml",
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