2
.. i18n: .. _part2-crm:
4
.. i18n: ###############################
5
.. i18n: Managing Customer Relationships
6
.. i18n: ###############################
11
###############################
12
Managing Customer Relationships
13
###############################
15
.. i18n: The Sales department is the engine of your whole company.
16
.. i18n: Sales success drives staff motivation and your company's general dynamism,
17
.. i18n: which in turn enables you to keep innovating and lay the foundations for future success.
20
The Sales department is the engine of your whole company.
21
Sales success drives staff motivation and your company's general dynamism,
22
which in turn enables you to keep innovating and lay the foundations for future success.
24
.. i18n: The key to continued Sales success is effective Customer Relationship Management (most often known
26
.. i18n: Open ERP's CRM capabilities are flexible and highly developed to assist you in managing
27
.. i18n: all aspects of both supplier and customer relationships.
28
.. i18n: Analytic tools help you understand your performance drivers, and the automation of data and
29
.. i18n: processes drives new levels of efficiency.
32
The key to continued Sales success is effective Customer Relationship Management (most often known
34
Open ERP's CRM capabilities are flexible and highly developed to assist you in managing
35
all aspects of both supplier and customer relationships.
36
Analytic tools help you understand your performance drivers, and the automation of data and
37
processes drives new levels of efficiency.
39
.. i18n: Open ERP can share information through its interfaces to the most common office applications,
40
.. i18n: minimizing disruption to your operations when you first install it.
41
.. i18n: Your staff can build on their previous productivity by continuing to use their email and office
42
.. i18n: systems, now connected to Open ERP, transferring to the Open ERP interface only if they need to.
45
Open ERP can share information through its interfaces to the most common office applications,
46
minimizing disruption to your operations when you first install it.
47
Your staff can build on their previous productivity by continuing to use their email and office
48
systems, now connected to Open ERP, transferring to the Open ERP interface only if they need to.
53
.. i18n: 2_4_Leads/index
54
.. i18n: 2_5_CRM/index
55
.. i18n: 2_6_Comms/index
65
.. i18n: .. Copyright © Open Object Press. All rights reserved.
68
.. Copyright © Open Object Press. All rights reserved.
70
.. i18n: .. You may take electronic copy of this publication and distribute it if you don't
71
.. i18n: .. change the content. You can also print a copy to be read by yourself only.
74
.. You may take electronic copy of this publication and distribute it if you don't
75
.. change the content. You can also print a copy to be read by yourself only.
77
.. i18n: .. We have contracts with different publishers in different countries to sell and
78
.. i18n: .. distribute paper or electronic based versions of this book (translated or not)
79
.. i18n: .. in bookstores. This helps to distribute and promote the OpenERP product. It
80
.. i18n: .. also helps us to create incentives to pay contributors and authors using author
81
.. i18n: .. rights of these sales.
84
.. We have contracts with different publishers in different countries to sell and
85
.. distribute paper or electronic based versions of this book (translated or not)
86
.. in bookstores. This helps to distribute and promote the OpenERP product. It
87
.. also helps us to create incentives to pay contributors and authors using author
88
.. rights of these sales.
90
.. i18n: .. Due to this, grants to translate, modify or sell this book are strictly
91
.. i18n: .. forbidden, unless Tiny SPRL (representing Open Object Press) gives you a
92
.. i18n: .. written authorisation for this.
95
.. Due to this, grants to translate, modify or sell this book are strictly
96
.. forbidden, unless Tiny SPRL (representing Open Object Press) gives you a
97
.. written authorisation for this.
99
.. i18n: .. Many of the designations used by manufacturers and suppliers to distinguish their
100
.. i18n: .. products are claimed as trademarks. Where those designations appear in this book,
101
.. i18n: .. and Open Object Press was aware of a trademark claim, the designations have been
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.. i18n: .. printed in initial capitals.
105
.. Many of the designations used by manufacturers and suppliers to distinguish their
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.. products are claimed as trademarks. Where those designations appear in this book,
107
.. and Open Object Press was aware of a trademark claim, the designations have been
108
.. printed in initial capitals.
110
.. i18n: .. While every precaution has been taken in the preparation of this book, the publisher
111
.. i18n: .. and the authors assume no responsibility for errors or omissions, or for damages
112
.. i18n: .. resulting from the use of the information contained herein.
115
.. While every precaution has been taken in the preparation of this book, the publisher
116
.. and the authors assume no responsibility for errors or omissions, or for damages
117
.. resulting from the use of the information contained herein.
119
.. i18n: .. Published by Open Object Press, Grand Rosière, Belgium
122
.. Published by Open Object Press, Grand Rosière, Belgium